Fundamental Issues for Successful IP Licensing

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Meeting has been rescheduled. Please review meeting details for the new date of Thursday October 19, 2017


Companies around the world have recognized that patents can be a revenue generator rather than just a means of protecting valuable product lines. Increased competition and the rising costs of developing and maintaining patent portfolios have led companies to the conclusion that they need to seek additional revenue and profits from their investments in intellectual property. A successful licensing program requires a systematic approach and uses different skills at different stages of the work. The steps involved will vary based on several considerations of your business strategy and the competitive landscape but will generally involve:

 

  • Understanding your portfolio;
  • Prioritization and Market / Commercial hypothesis;
  • Target identification;
  • Detailed evidence of use; and,
  • License modeling.

This seminar will provide an overview of the concepts of licensing and certain considerations in establishing a licensing program, whether you are an individual or part of a corporation.



  Date and Time

  Location

  Hosts

  Registration



  • Date: 19 Oct 2017
  • Time: 06:00 PM to 08:30 PM
  • All times are (GMT-05:00) US/Eastern
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  • 21000 West Ten Mile rd.
  • Southfield, Michigan
  • United States 48075-1058
  • Building: CS Robotics lab Building #4
  • Room Number: Room Number: J234

  • Contact Event Host
  • Starts 04 September 2017 12:00 AM
  • Ends 19 October 2017 03:00 PM
  • All times are (GMT-05:00) US/Eastern
  • No Admission Charge


  Speakers

Mark A. Robinson Mark A. Robinson of Bright Works Engineering Economics, PLLC.

Topic:

Fundamental Issues for Successful IP Licensing

Seminar will provide an overview of the concepts of licensing and certain considerations in establishing a licensing program, whether you are an individual or part of a corporation.

Biography:

 

Mr. Robinson is the Managing Director of Bright Works Engineering Economics, PLLC. He has over 30 years of experience in assisting companies and their legal counsel in analyzing issues related to intellectual property, including licensing, royalty audits, technology / competitor landscapes, and the economic valuation of intellectual property which is the subject of an infringement litigation, a commercial transaction, or a financial reporting requirement.

Mr. Robinson received a Master of Business Administration - Finance degree from the University of Chicago, a Bachelor of Science degree in Structural Engineering from Michigan State University, and a Master of Science degree in Engineering Project Management from the Illinois Institute of Technology.

Mr. Robinson has the following professional licenses and certifications:

 

Certified Public Accountant

   States of Michigan, Ohio, Illinois

Certified Cost Estimator / Analyst

     International Cost Estimating and Analysis Association

Registered Professional Engineer

   States of Michigan, Ohio, Indiana

Certified Software Development Associate

   Institute of Electrical and Electronics Engineers

Registered Patent Agent

   U.S. Patent & Trademark Office

Certified Software Manager

   Software & Information Industry Association

Accredited Senior Appraiser – Bus. Val.

   American Society of Appraisers

Automotive Product Development Mgmt Certificate

    Society of Automotive Engineers / Oakland University

Certified Licensing Professional

   Licensing Executives Society

Data-Driven Marketing Certificate Program

Johnson Graduate School of Mgmt., Cornell University

Mark A. Robinson of Bright Works Engineering Economics, PLLC.

Topic:

Fundamental Issues for Successful IP Licensing

Biography:






Agenda

6:00 pm - 6:30 pm: Meet & greet with light snacks

6:30 pm - 7:30 pm: Guest Speaker

7:30 pm - 8:30 pm: Open discussions & questions