BEGIN:VCALENDAR VERSION:2.0 PRODID:IEEE vTools.Events//EN CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:US/Eastern BEGIN:DAYLIGHT DTSTART:20180311T030000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 RRULE:FREQ=YEARLY;BYDAY=2SU;BYMONTH=3 TZNAME:EDT END:DAYLIGHT BEGIN:STANDARD DTSTART:20181104T010000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 RRULE:FREQ=YEARLY;BYDAY=1SU;BYMONTH=11 TZNAME:EST END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTAMP:20240222T135724Z UID:726BF26B-0BA4-4347-8CE1-EBBD972DB55E DTSTART;TZID=US/Eastern:20180605T180000 DTEND;TZID=US/Eastern:20180605T203000 DESCRIPTION:The growth of electronics within the automobile has been nothin g short of phenomenal. In 2015 it accounted for 13% of the total value of the car and in 2018 it has now jumped to 20%. A large portion of that has been purely due to the rise of computing component\, such as ADAS\, ECUs\, etc. New technologies such as 3D laminated glass\, haptic sensors\, and a ugmented reality heads-up displays — which offer drivers alerts\, safety aids\, and warnings on invisible screens embedded in the windshield — h ave entered the vocabulary of traditional suppliers. Large navigation and entertainment display screens in the dashboard offer Web-based information and media as well as data arrays picked up from networked roads and other cars. The autonomous car will further up the ante\, and soon. It will cha nge the “living space” dimension of automotive interiors. The front se at may be reoriented to face the back seat\, so passengers can converse as they would in their living rooms while the car cruises to a destination. Or seats could face a windshield that’s become a large movie screen.\n\n This talk will focus on many of what is the “under the hood” computing portions\, technologies and the accompanying massive software baggage tha t needs to go with it. It is time we got more familiar with the computing technologies and underlying foundations that go with it.\n\nWe will introd uce many terms\, concepts and issues to help folks in Automotive technolog ies get better prepared for the future (or is fusion a better word?) world of automotive & computer tech.\n---------\nFeedback from a few attendees (identical event\, held separately due to time zone difference):\n"I enjoy ed it and I think it was a great idea to do a session with one of the inte rnational members of IEEE"\n"The insights gained were valuable and rich in informative content. Key highlights involved a comprehensive exploration of the automotive field\, emphasizing the utilization of industry standard s."\n"The speaker simplifies things\, making it easier for me to understan d and learn"\n"It was good to know how the automotive cars work"\n\nSpeake r(s): Sharan Kalwani\, \n\nAgenda: \nSchedule:\n6:00 - 6:30 PM ~ Sign in a nd Networking\n6:30 - 7:00 PM ~ Refreshments\, Libations & Food\n7:00 - 8: 30 PM ~ Main Presentation including Q & A\n\nBldg: Butzel Long\, 41000 Woo dward Ave\, Bloomfield Hills\, Michigan\, United States\, 48304 LOCATION:Bldg: Butzel Long\, 41000 Woodward Ave\, Bloomfield Hills\, Michig an\, United States\, 48304 ORGANIZER:sharan.kalwani@ieee.org SEQUENCE:11 SUMMARY:Rise of computing in modern automotive DNA URL;VALUE=URI:https://events.vtools.ieee.org/m/172732 X-ALT-DESC:Description: <br /><p><span style="font-family: 'arial black'\, sans-serif\;">T</span>he growth of electronics within the automobile has b een nothing short of phenomenal. In 2015 it accounted for 13% of the total value of the car and in 2018 it has now jumped to 20%. A large portion of that has been purely due to the rise of computing component\, such as ADA S\, ECUs\, etc. New technologies such as 3D laminated glass\, haptic senso rs\, and augmented reality heads-up displays &mdash\; which offer drivers alerts\, safety aids\, and warnings on invisible screens embedded in the w indshield &mdash\; have entered the vocabulary of traditional suppliers. L arge navigation and entertainment display screens in the dashboard offer W eb-based information and media as well as data arrays picked up from netwo rked roads and other cars. The autonomous car will further up the ante\, a nd soon. It will change the &ldquo\;living space&rdquo\; dimension of auto motive interiors. The front seat may be reoriented to face the back seat\, so passengers can converse as they would in their living rooms while the car cruises to a destination. Or seats could face a windshield that&rsquo\ ;s become a large movie screen.</p>\n<p><span style="font-family: 'arial b lack'\, sans-serif\;">T</span>his talk will focus on many of what is the & ldquo\;under the hood&rdquo\; computing portions\, technologies and the ac companying massive software baggage that needs to go with it. It is time w e got more familiar with the computing technologies and underlying foundat ions that go with it.</p>\n<p><span style="font-family: 'arial black'\, sa ns-serif\;">W</span>e will introduce many terms\, concepts and issues to h elp folks in Automotive technologies get better prepared for the future (o r is fusion a better word?) world of automotive &amp\; computer tech.<br / >---------<br />Feedback from a few attendees (identical event\, held sepa rately due to time zone difference):<br /><em>"I enjoyed it and I think it was a great idea to do a session with one of the international members of IEEE"</em><br /><em>"The insights gained were valuable and rich in inform ative content. Key highlights involved a comprehensive exploration of the automotive field\, emphasizing the utilization of industry standards."</em ><br /><em>"The speaker simplifies things\, making it easier for me to und erstand and learn"</em><br /><em>"It was good to know how the automotive c ars work"</em></p><br /><br />Agenda: <br /><p><span style="text-decoratio n: underline\;"><span style="font-family: 'comic sans ms'\, sans-serif\; f ont-size: 12pt\;">Schedule:</span></span><br /><span style="font-family: ' comic sans ms'\, sans-serif\; font-size: 12pt\;">6:00 - 6:30 PM ~ Sign in and Networking</span><br /><span style="font-family: 'comic sans ms'\, san s-serif\; font-size: 12pt\;">6:30 - 7:00 PM ~&nbsp\; Refreshments\, Libati ons &amp\; Food</span><br /><span style="font-family: 'comic sans ms'\, sa ns-serif\; font-size: 12pt\;">7:00 - 8:30 PM ~&nbsp\; Main Presentation in cluding Q &amp\; A</span></p> END:VEVENT END:VCALENDAR