BEGIN:VCALENDAR VERSION:2.0 PRODID:IEEE vTools.Events//EN CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/Los_Angeles BEGIN:DAYLIGHT DTSTART:20230312T030000 TZOFFSETFROM:-0800 TZOFFSETTO:-0700 RRULE:FREQ=YEARLY;BYDAY=2SU;BYMONTH=3 TZNAME:PDT END:DAYLIGHT BEGIN:STANDARD DTSTART:20221106T010000 TZOFFSETFROM:-0700 TZOFFSETTO:-0800 RRULE:FREQ=YEARLY;BYDAY=1SU;BYMONTH=11 TZNAME:PST END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTAMP:20230113T201111Z UID:D5C8063B-E90B-4B70-854F-A228346BF79B DTSTART;TZID=America/Los_Angeles:20230112T190000 DTEND;TZID=America/Los_Angeles:20230112T200000 DESCRIPTION:Design Thinking\, popularized by IDEO and the Stanford Universi ty d.School\, is an incredibly valuable methodology for achieving unpreced ented results in product development\, project management\, business leade rship\, and beyond. While it’s natural to assume that design thinking wo uld mean “thinking about design” – and that does describe some of wh at goes on in this process – that’s somewhat misleading. A “leap yea r” isn’t a whole year of leaping\, and design thinking is more than de sign. It is an approach that goes beyond problem-solving to “thinking fr om the future” in order to invent solutions that would be difficult to d iscover by problem-centric approaches.\n\nBoth design thinking and Scrappy Project Management© share an obsession with “the customer”. And both start by “thinking from the future” rather than getting stuck in the current situation\, hampered by self-limiting beliefs about what’s possi ble. Rather than using the classic design thinking model of Empathize – Define – Ideate – Prototype – Test\, let’s use a cycle that’s a bit easier to remember: Why? – Who? – What? – How?\n\n- Rather than instinctively jumping to HOW to solve a “problem”\, start with WHY – Why is this project important? Dig deeply to find an inspiring purpose be yond profit.\n- Next explore WHO – who cares\, who’s impacted\, who’ s involved\, and who’s judging the success of your project? The empathy map & personna are powerful tools to bring stakeholders to life.\n- Then m ove on to WHAT – what outcomes would go beyond “solving a problem” t o surprise and delight your stakeholders? Use lateral thinking to imagine the future\, and then create it.\n- Use the power of cross pollination to explore and expand possibilities beyond the obvious solutions to the truly remarkable.\n- Design and rapidly prototype HOW to achieve the desired ou tcomes and delight your stakeholders. Get feedback early and often from a wide variety of people\, then iterate.\n\nUsing the WHY – WHO – WHAT – HOW cycle as a guide makes this powerful approach easy to remember and accessible to all project teams\, even if you are not expert in design th inking.\n\n“Design thinking helps us appreciate and make sense of the co mplex connections between people\, places\, objects\, events\, and ideas. This is the most powerful driver of innovation. It’s what guides long-ra nge strategic planning. It’s what shapes business decisions that have to be based on future opportunities rather than past events.” – Idris Mo otee\, [Design Thinking for Strategic Innovation: What They Can’t Teach You at Business or Design School](http://www.amazon.com/Design-Thinking-St rategic-Innovation-Business/dp/1118620127/)\n\nKEY LEARNINGS:\n\n- Avoidin g the “Rush to Solution”.\n- Discovering the Big WHY purpose for any p roject.\n- Focusing on the key stakeholders who will judge your project’ s success.\n- Defining “success”\, and the measures of that success\, through the eyes of your key stakeholders.\n- Embracing necessary risk-tak ing\, learning from mistakes\, experimenting\, prototyping and “failing forward”.\n\nFORMAT: Never one to lecture\, Kimberly facilitates lively and engaging “learning laboratories”. You will leave this workshop equ ipped with practical methodologies\, tools & techniques that you can immed iately apply to achieve significantly better results . . . even unpreceden ted breakthroughs!\n\nSpeaker(s): Kimberley Wiefling\, \n\nVirtual: https: //events.vtools.ieee.org/m/342811 LOCATION:Virtual: https://events.vtools.ieee.org/m/342811 ORGANIZER:edcheng@ieee.org SEQUENCE:2 SUMMARY:Introduction to “Design Thinking” – It’s Not Just “Thinki ng About Design”! URL;VALUE=URI:https://events.vtools.ieee.org/m/342811 X-ALT-DESC:Description: <br /><p>Design Thinking\, popularized by IDEO and the Stanford University d.School\, is an incredibly valuable methodology f or achieving unprecedented results in product development\, project manage ment\, business leadership\, and beyond. While it&rsquo\;s natural to assu me that design thinking would mean &ldquo\;thinking about design&rdquo\; & ndash\; and that does describe some of what goes on in this process &ndash \; that&rsquo\;s somewhat misleading. A &ldquo\;leap year&rdquo\; isn&rsqu o\;t a whole year of leaping\, and design thinking is more than design. It is an approach that goes beyond problem-solving to &ldquo\;thinking from the future&rdquo\; in order to invent solutions that would be difficult to discover by problem-centric approaches.</p>\n<p>Both design thinking and Scrappy Project Management&copy\; share an obsession with &ldquo\;the cust omer&rdquo\;. And both start by &ldquo\;thinking from the future&rdquo\; r ather than getting stuck in the current situation\, hampered by self-limit ing beliefs about what&rsquo\;s possible. Rather than using the classic de sign thinking model of Empathize &ndash\; Define &ndash\; Ideate &ndash\; Prototype &ndash\; Test\, let&rsquo\;s use a cycle that&rsquo\;s a bit eas ier to remember: Why? &ndash\; Who? &ndash\; What? &ndash\; How?</p>\n<ul> \n<li>Rather than instinctively jumping to HOW to solve a &ldquo\;problem& rdquo\;\, start with WHY &ndash\; Why is this project important? Dig deepl y to find an inspiring purpose beyond profit.</li>\n<li>Next explore WHO & ndash\; who cares\, who&rsquo\;s impacted\, who&rsquo\;s involved\, and wh o&rsquo\;s judging the success of your project? The empathy map &amp\; per sonna are powerful tools to bring stakeholders to life.</li>\n<li>Then mov e on to WHAT &ndash\; what outcomes would go beyond &ldquo\;solving a prob lem&rdquo\; to surprise and delight your stakeholders? Use lateral thinkin g to imagine the future\, and then create it.</li>\n<li>Use the power of c ross pollination to explore and expand possibilities beyond the obvious so lutions to the truly remarkable.</li>\n<li>Design and rapidly prototype HO W to achieve the desired outcomes and delight your stakeholders. Get feedb ack early and often from a wide variety of people\, then iterate.</li>\n</ ul>\n<p>Using the WHY &ndash\; WHO &ndash\; WHAT &ndash\; HOW cycle as a g uide makes this powerful approach easy to remember and accessible to all p roject teams\, even if you are not expert in design thinking.</p>\n<p>&ldq uo\;Design thinking helps us appreciate and make sense of the complex conn ections between people\, places\, objects\, events\, and ideas. This is th e most powerful driver of innovation. It&rsquo\;s what guides long-range s trategic planning. It&rsquo\;s what shapes business decisions that have to be based on future opportunities rather than past events.&rdquo\; &ndash\ ; Idris Mootee\,&nbsp\;<a href="http://www.amazon.com/Design-Thinking-Stra tegic-Innovation-Business/dp/1118620127/" target="_blank" rel="noopener">D esign Thinking for Strategic Innovation: What They Can&rsquo\;t Teach You at Business or Design School</a></p>\n<p>KEY LEARNINGS:</p>\n<ul>\n<li>Avo iding the &ldquo\;Rush to Solution&rdquo\;.</li>\n<li>Discovering the Big WHY purpose for any project.</li>\n<li>Focusing on the key stakeholders wh o will judge your project&rsquo\;s success.</li>\n<li>Defining &ldquo\;suc cess&rdquo\;\, and the measures of that success\, through the eyes of your key stakeholders.</li>\n<li>Embracing necessary risk-taking\, learning fr om mistakes\, experimenting\, prototyping and &ldquo\;failing forward&rdqu o\;.</li>\n</ul>\n<p>FORMAT: Never one to lecture\, Kimberly facilitates l ively and engaging &ldquo\;learning laboratories&rdquo\;. You will leave t his workshop equipped with practical methodologies\, tools &amp\; techniqu es that you can immediately apply to achieve significantly better results . . . even unprecedented breakthroughs!</p> END:VEVENT END:VCALENDAR