BEGIN:VCALENDAR VERSION:2.0 PRODID:IEEE vTools.Events//EN CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:Asia/Karachi BEGIN:STANDARD DTSTART:20091031T230000 TZOFFSETFROM:+0600 TZOFFSETTO:+0500 TZNAME:PKT END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTAMP:20240330T115002Z UID:A2462E3A-5B27-489B-91AB-EB566EA8011B DTSTART;TZID=Asia/Karachi:20240326T120000 DTEND;TZID=Asia/Karachi:20240326T140400 DESCRIPTION:INTRODUCTION:\n\nMeena Bazaar 2.0 is an upcoming event organize d by the Marketing and Event Organizer Team at Sir Syed University. The ev ent aims to bring together various cultural\, culinary\, and entrepreneuri al aspects under one roof. To ensure the success of the event\, the market ing team has strategized promotional activities targeting different depart ments within the university.\n\nPROMOTIONAL STRATEGIES:\n\nSOCIAL MEDIA CA MPAIGNS:\n\nLeveraging the power of social media platforms such as Faceboo k\, Instagram\,the marketing team has initiated a comprehensive campaign. Engaging posts showcasing the highlights of Meena Bazaar 2.0\, including s neak peeks of last year stalls\, cultural performances\, and interactive a ctivities\, have been shared regularly. Hashtags like #MeenaBazaar2.0 and #SSUEvents are being utilized to maximize reach and engagement\n\nCAMPUS P OSTERS AND FLYERS:\n\nEye-catching posters and flyers have been strategica lly placed across different departments\, classrooms\, cafeterias\, and no tice boards within the university premises. These promotional materials se rve as visual reminders and attract the attention of the university commun ity.\n\nCOLLABORATIONS WITH STUDENT SOCIETIES AND DEPARTMENTS:\n\nCollabor ating with various student departments and societies\, the marketing team has expanded the reach of Meena Bazaar 2.0 promotion. By tapping into exis ting networks and audiences of these clubs\, word-of-mouth promotion has b een facilitated. Students are encouraged to share event details with their peers and actively participate in spreading the word.\n\nIN-CLASS ANNOUNC EMENTS:\n\nUtilizing the university's communication channels\, the marketi ng team has secured slots for in-class announcements. Professors and lectu rers have been briefed to inform students about the upcoming event during their sessions. This direct approach ensures that all students\, regardles s of their online presence\, are aware of Meena Bazaar 2.0.\n\nCONCLUSION: \n\nThe Marketing and Event Organizer Team at Sir Syed University has impl emented a multifaceted promotional strategy to effectively promote Meena B azaar 2.0 across different departments. Through a combination of digital c ampaigns\, offline advertising\, collaborations\, and direct communication \, the team aims to maximize attendance and participation in this cultural ly rich and vibrant event.\n\nBldg: SIR SYED UNIVERSITY OF ENGINEERING AND TECHNOLOGY\, KARACHI\, Sindh\, Pakistan LOCATION:Bldg: SIR SYED UNIVERSITY OF ENGINEERING AND TECHNOLOGY\, KARACHI\ , Sindh\, Pakistan ORGANIZER:sundas@ieee.org SEQUENCE:5 SUMMARY:PROMOTION OF MEENA BAZAAR 2.0 AT SIR SYED UNIVERSITY URL;VALUE=URI:https://events.vtools.ieee.org/m/414620 X-ALT-DESC:Description: <br /><p class="MsoNormal" style="text-align: justi fy\;"><strong style="mso-bidi-font-weight: normal\;"><u><span style="font- size: 12.0pt\; line-height: 107%\; font-family: 'Times New Roman'\,serif\; ">INTRODUCTION:</span></u></strong></p>\n<p class="MsoNormal" style="text- align: justify\;"><span style="font-size: 12.0pt\; line-height: 107%\; fon t-family: 'Times New Roman'\,serif\;">Meena Bazaar 2.0 is an upcoming even t organized by the Marketing and Event Organizer Team at Sir Syed Universi ty. The event aims to bring together various cultural\, culinary\, and ent repreneurial aspects under one roof. To ensure the success of the event\, the marketing team has strategized promotional activities targeting differ ent departments within the university.</span></p>\n<p class="MsoNormal" st yle="text-align: justify\;"><strong style="mso-bidi-font-weight: normal\;" ><u><span style="font-size: 12.0pt\; line-height: 107%\; font-family: 'Tim es New Roman'\,serif\;">PROMOTIONAL STRATEGIES:</span></u></strong></p>\n< p class="MsoNormal" style="text-align: justify\;">&nbsp\;</p>\n<p class="M soNormal" style="text-align: justify\;"><strong style="mso-bidi-font-weigh t: normal\;"><u><span style="font-family: 'Times New Roman'\,serif\;">SOCI AL MEDIA CAMPAIGNS:</span></u></strong></p>\n<p class="MsoNormal" style="t ext-align: justify\;"><!-- [if gte vml 1]><v:shapetype\n id="_x0000_t75" c oordsize="21600\,21600" o:spt="75" o:preferrelative="t"\n path="m@4@5l@4@1 1@9@11@9@5xe" filled="f" stroked="f">\n <v:stroke joinstyle="miter"/>\n <v :formulas>\n <v:f eqn="if lineDrawn pixelLineWidth 0"/>\n <v:f eqn="sum @0 1 0"/>\n <v:f eqn="sum 0 0 @1"/>\n <v:f eqn="prod @2 1 2"/>\n <v:f e qn="prod @3 21600 pixelWidth"/>\n <v:f eqn="prod @3 21600 pixelHeight"/>\ n <v:f eqn="sum @0 0 1"/>\n <v:f eqn="prod @6 1 2"/>\n <v:f eqn="prod @ 7 21600 pixelWidth"/>\n <v:f eqn="sum @8 21600 0"/>\n <v:f eqn="prod @7 21600 pixelHeight"/>\n <v:f eqn="sum @10 21600 0"/>\n </v:formulas>\n <v: path o:extrusionok="f" gradientshapeok="t" o:connecttype="rect"/>\n <o:loc k v:ext="edit" aspectratio="t"/>\n</v:shapetype><v:shape id="Picture_x0020 _3" o:spid="_x0000_s1026" type="#_x0000_t75"\n style='position:absolute\;l eft:0\;text-align:left\;margin-left:344.9pt\;\n margin-top:238.5pt\;width: 177pt\;height:132.75pt\;z-index:251658240\;visibility:visible\;\n mso-wrap -style:square\;mso-wrap-distance-left:9pt\;mso-wrap-distance-top:0\;\n mso -wrap-distance-right:9pt\;mso-wrap-distance-bottom:0\;\n mso-position-hori zontal:absolute\;mso-position-horizontal-relative:margin\;\n mso-position- vertical:absolute\;mso-position-vertical-relative:margin'>\n <v:imagedata src="file:///C:/Users/Izhar/AppData/Local/Temp/msohtmlclip1/01/clip_image0 01.jpg"\n o:title="2"/>\n <w:wrap type="square" anchorx="margin" anchory= "margin"/>\n</v:shape><![endif]--><!-- [if !vml]--><img src="file:///C:/Us ers/Izhar/AppData/Local/Temp/msohtmlclip1/01/clip_image002.jpg" width="236 " height="177" align="left" hspace="12"><!--[endif]--><span style="mso-spa cerun: yes\;">&nbsp\;</span>Leveraging the power of social media platforms such as Facebook\, Instagram\,the marketing team has initiated a comprehe nsive campaign. Engaging posts showcasing the highlights of Meena Bazaar 2 .0\, including sneak peeks of last year stalls\, cultural performances\, a nd interactive activities\, have been shared regularly. Hashtags like #Mee naBazaar2.0 and #SSUEvents are being utilized to maximize reach and engage ment</p>\n<p class="MsoNormal" style="text-align: justify\;"><strong style ="mso-bidi-font-weight: normal\;"><u><span style="font-family: 'Times New Roman'\,serif\;">CAMPUS POSTERS AND FLYERS:</span></u></strong></p>\n<p cl ass="MsoNormal" style="text-align: justify\;">Eye-catching posters and fly ers have been strategically placed across different departments\, classroo ms\, cafeterias\, and notice boards within the university premises. These promotional materials serve as visual reminders and attract the attention of the university community.</p>\n<p class="MsoNormal" style="text-align: justify\;"><strong style="mso-bidi-font-weight: normal\;"><u><span style=" font-family: 'Times New Roman'\,serif\;">COLLABORATIONS WITH STUDENT SOCIE TIES AND DEPARTMENTS:</span></u></strong></p>\n<p class="MsoNormal" style= "text-align: justify\;">Collaborating with various student departments and societies\, the marketing team has expanded the reach of Meena Bazaar 2.0 promotion. By tapping into existing networks and audiences of these clubs \, word-of-mouth promotion has been facilitated. Students are encouraged t o share event details with their peers and actively participate in spreadi ng the word.</p>\n<p class="MsoNormal" style="text-align: justify\;"><stro ng style="mso-bidi-font-weight: normal\;"><u><span style="font-size: 12.0p t\; line-height: 107%\; font-family: 'Times New Roman'\,serif\;">IN-CLASS ANNOUNCEMENTS:</span></u></strong></p>\n<p class="MsoNormal" style="text-a lign: justify\;">Utilizing the university's communication channels\, the m arketing team has secured slots for in-class announcements. Professors and lecturers have been briefed to inform students about the upcoming event d uring their sessions. This direct approach ensures that all students\, reg ardless of their online presence\, are aware of Meena Bazaar 2.0.</p>\n<p class="MsoNormal" style="text-align: justify\;"><strong style="mso-bidi-fo nt-weight: normal\;"><u>CONCLUSION:</u></strong></p>\n<p><span style="font -size: 11.0pt\; line-height: 107%\; font-family: 'Calibri'\,sans-serif\; m so-ascii-theme-font: minor-latin\; mso-fareast-font-family: Calibri\; mso- fareast-theme-font: minor-latin\; mso-hansi-theme-font: minor-latin\; mso- bidi-font-family: 'Times New Roman'\; mso-bidi-theme-font: minor-bidi\; ms o-ansi-language: EN-US\; mso-fareast-language: EN-US\; mso-bidi-language: AR-SA\;">The Marketing and Event Organizer Team at Sir Syed University has implemented a multifaceted promotional strategy to effectively promote Me ena Bazaar 2.0 across different departments. Through a combination of digi tal campaigns\, offline advertising\, collaborations\, and direct communic ation\, the team aims to maximize attendance and participation in this cul turally rich and vibrant event.<span style="mso-no-proof: yes\;"> </span>< /span></p> END:VEVENT END:VCALENDAR