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DTSTART:20260329T020000
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DTSTAMP:20251122T094902Z
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DTSTART;TZID=Europe/London:20251118T090000
DTEND;TZID=Europe/London:20251118T170000
DESCRIPTION:The IEEE Computer Society Nigeria Section Chapter proposes to h
 ost a one-day event titled &quot;BrandByte: The Future of Digital Marketing in 
 a Connected Nigeria.&quot; This event is designed to empower young professional
 s\, tech enthusiasts\, entrepreneurs\, and IEEE members with cutting-edge 
 knowledge and practical skills in digital marketing\, branding\, and onlin
 e outreach strategies.\n\nAs Nigeria’s digital economy expands\, digital
  marketing has emerged as a vital skill set for professionals across all s
 ectors. The BrandByte event aims to bridge the knowledge gap by exploring 
 emerging technologies such as Artificial Intelligence\, data analytics\, a
 nd automation in marketing\, while also focusing on practical branding tec
 hniques relevant to the Nigerian and African context.\n\nThe program will 
 feature keynote presentations\, technical workshops\, expert panel discuss
 ions\, live tool demonstrations\, and a networking mixer. It will also sho
 wcase real-life success stories of local tech entrepreneurs and offer part
 icipants hands-on experience with popular marketing tools like Google Ads\
 , social media platforms\, SEO techniques\, and personal branding strategi
 es.\n\nThe event will serve as a platform for IEEE Young Professionals and
  students to gain relevant skills\, connect with industry experts\, and ex
 plore how digital marketing can drive innovation\, business growth\, and p
 ersonal development. Participants will leave equipped to build digital vis
 ibility\, engage audiences effectively\, and leverage tech tools for entre
 preneurial or career advancement.\n\nActivity Objectives\n\nObjectives of 
 the event are:\n\nTo educate Participants on Modern Digital Marketing Tool
 s and Techniques.\n\nTo explore the Role of Emerging Technologies in Marke
 ting.\n\nTo empower Young Professionals and Entrepreneurs with Branding Sk
 ills.\n\nTo promote IEEE and Young Professionals Engagement in Emerging Fi
 elds.\n\nTo encourage Ethical and Responsible Use of Digital Marketing.\n\
 nUniversity of Uyo\, Uyo\, Akwa Ibom\, Nigeria
LOCATION:University of Uyo\, Uyo\, Akwa Ibom\, Nigeria
ORGANIZER:ogureginald@gmail.com
SEQUENCE:10
SUMMARY:BrandByte: The Future of Digital Marketing in a Connected Nigeria
URL;VALUE=URI:https://events.vtools.ieee.org/m/497917
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 ont-size: 12.0pt\; line-height: 107%\; font-family: &#39;Times New Roman&#39;\,ser
 if\; mso-fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;The IEEE Computer Socie
 ty Nigeria Section Chapter proposes to host a one-day event titled &quot;BrandB
 yte: The Future of Digital Marketing in a Connected Nigeria.&quot; This event i
 s designed to empower young professionals\, tech enthusiasts\, entrepreneu
 rs\, and IEEE members with cutting-edge knowledge and practical skills in 
 digital marketing\, branding\, and online outreach strategies.&lt;/span&gt;&lt;/p&gt;\
 n&lt;p class=&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;span style=&quot;font-size
 : 12.0pt\; line-height: 107%\; font-family: &#39;Times New Roman&#39;\,serif\; mso
 -fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;As Nigeria&amp;rsquo\;s digital eco
 nomy expands\, digital marketing has emerged as a vital skill set for prof
 essionals across all sectors. The BrandByte event aims to bridge the knowl
 edge gap by exploring emerging technologies such as Artificial Intelligenc
 e\, data analytics\, and automation in marketing\, while also focusing on 
 practical branding techniques relevant to the Nigerian and African context
 .&lt;/span&gt;&lt;/p&gt;\n&lt;p class=&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;span sty
 le=&quot;font-size: 12.0pt\; line-height: 107%\; font-family: &#39;Times New Roman&#39;
 \,serif\; mso-fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;The program will f
 eature keynote presentations\, technical workshops\, expert panel discussi
 ons\, live tool demonstrations\, and a networking mixer. It will also show
 case real-life success stories of local tech entrepreneurs and offer parti
 cipants hands-on experience with popular marketing tools like Google Ads\,
  social media platforms\, SEO techniques\, and personal branding strategie
 s.&lt;/span&gt;&lt;/p&gt;\n&lt;p class=&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;span st
 yle=&quot;font-size: 12.0pt\; line-height: 107%\; font-family: &#39;Times New Roman
 &#39;\,serif\; mso-fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;The event will se
 rve as a platform for IEEE Young Professionals and students to gain releva
 nt skills\, connect with industry experts\, and explore how digital market
 ing can drive innovation\, business growth\, and personal development. Par
 ticipants will leave equipped to build digital visibility\, engage audienc
 es effectively\, and leverage tech tools for entrepreneurial or career adv
 ancement.&lt;/span&gt;&lt;/p&gt;\n&lt;p class=&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;
 span style=&quot;font-size: 12.0pt\; line-height: 107%\; font-family: &#39;Times Ne
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 n style=&quot;font-size: 12.0pt\; line-height: 107%\; font-family: &#39;Times New R
 oman&#39;\,serif\; mso-fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;To educate Pa
 rticipants on Modern Digital Marketing Tools and Techniques.&lt;/span&gt;&lt;/p&gt;\n&lt;
 p class=&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;span style=&quot;font-size: 
 12.0pt\; line-height: 107%\; font-family: &#39;Times New Roman&#39;\,serif\; mso-f
 areast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;To explore the Role of Emerging T
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 amily: &#39;Times New Roman&#39;\,serif\; mso-fareast-font-family: &#39;Times New Roma
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 &#39;\,serif\; mso-fareast-font-family: &#39;Times New Roman&#39;\;&quot;&gt;To promote IEEE a
 nd Young Professionals Engagement in Emerging Fields.&lt;/span&gt;&lt;/p&gt;\n&lt;p class
 =&quot;MsoNormal&quot; style=&quot;text-align: justify\;&quot;&gt;&lt;span style=&quot;font-size: 12.0pt\
 ; line-height: 107%\; font-family: &#39;Times New Roman&#39;\,serif\; mso-fareast-
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  of Digital Marketing.&lt;/span&gt;&lt;/p&gt;\n&lt;/td&gt;\n&lt;/tr&gt;\n&lt;/tbody&gt;\n&lt;/table&gt;
END:VEVENT
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