BEGIN:VCALENDAR VERSION:2.0 PRODID:IEEE vTools.Events//EN CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:Asia/Kolkata BEGIN:STANDARD DTSTART:19451014T230000 TZOFFSETFROM:+0630 TZOFFSETTO:+0530 TZNAME:IST END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTAMP:20260418T122200Z UID:2AAEBD20-2C62-456D-B4B0-3424937C124A DTSTART;TZID=Asia/Kolkata:20260415T200000 DTEND;TZID=Asia/Kolkata:20260415T210000 DESCRIPTION:The IEEE SB SIT successfully conducted the IEEE Forby Series #9 9 session on the topic “Introduction to Salesforce: How Business Run on It.” The session aimed to provide students with a practical understandin g of how businesses operate using modern digital platforms\, with a specia l focus on Salesforce as a powerful tool that connects sales\, customer ma nagement\, and organizational workflows. It was designed to help participa nts bridge the gap between theoretical knowledge and real-world business a pplications.\n\nThe session was delivered by Karthik Maharaja AV\, Associa te Software Engineer\, who brought valuable industry insights and hands-on knowledge to the discussion. With his experience in working with Salesfor ce technologies\, he explained how businesses leverage the platform to str eamline operations\, manage customer relationships\, and drive growth. His clear explanations and relatable examples made it easier for students to understand complex concepts in a simple and engaging manner.\n\nA major fo cus of the session was on understanding how Salesforce is used in real-lif e business scenarios. The speaker demonstrated how organizations utilize d ashboards to track performance\, workflows to automate processes\, and dat a-driven insights to make informed decisions. He emphasized that Salesforc e is not just a CRM tool\, but a complete ecosystem that supports business efficiency and scalability.\n\nAnother key highlight of the session was t he distinction between academic learning and practical business operations . The speaker explained how concepts learned in classrooms are applied in real-world environments\, helping students gain clarity on industry expect ations. He also introduced essential Salesforce tools and workflows that a re commonly used in organizations\, giving participants a foundational und erstanding of the platform.\n\nThe session further guided students on how to begin their journey in Salesforce. The speaker shared effective learnin g strategies\, resources\, and step-by-step approaches to build expertise in the platform. He also highlighted the importance of developing relevant technical and soft skills that can give students a competitive edge in th e industry.\n\nThe session concluded with an interactive discussion\, wher e participants actively engaged with the speaker and clarified their doubt s related to Salesforce and career opportunities in the field. Overall\, t he session provided valuable insights into how businesses function using S alesforce\, inspiring students to explore this domain with confidence and a clear direction. Certificates of participation were awarded to all atten dees in recognition of their active participation and enthusiasm throughou t the Forby Series.\n\nSpeaker(s): Mr. Karthik Maharaja AV \, \n\nVirtual: https://events.vtools.ieee.org/m/555144 LOCATION:Virtual: https://events.vtools.ieee.org/m/555144 ORGANIZER:saritha.ece@sairamit.edu.in SEQUENCE:9 SUMMARY:Forby Series #99 - Introduction to Salesforce: How Business Run on It URL;VALUE=URI:https://events.vtools.ieee.org/m/555144 X-ALT-DESC:Description: <br /><p dir="ltr" style="text-align: justify\;">Th e IEEE SB SIT successfully conducted the IEEE Forby Series #99 session on the topic &ldquo\;Introduction to Salesforce: How Business Run on It.&rdqu o\; The session aimed to provide students with a practical understanding o f how businesses operate using modern digital platforms\, with a special f ocus on Salesforce as a powerful tool that connects sales\, customer manag ement\, and organizational workflows. It was designed to help participants bridge the gap between theoretical knowledge and real-world business appl ications.</p>\n<p dir="ltr" style="text-align: justify\;">The session was delivered by Karthik Maharaja AV\, Associate Software Engineer\, who broug ht valuable industry insights and hands-on knowledge to the discussion. Wi th his experience in working with Salesforce technologies\, he explained h ow businesses leverage the platform to streamline operations\, manage cust omer relationships\, and drive growth. His clear explanations and relatabl e examples made it easier for students to understand complex concepts in a simple and engaging manner.</p>\n<p dir="ltr" style="text-align: justify\ ;">A major focus of the session was on understanding how Salesforce is use d in real-life business scenarios. The speaker demonstrated how organizati ons utilize dashboards to track performance\, workflows to automate proces ses\, and data-driven insights to make informed decisions. He emphasized t hat Salesforce is not just a CRM tool\, but a complete ecosystem that supp orts business efficiency and scalability.</p>\n<p dir="ltr" style="text-al ign: justify\;">Another key highlight of the session was the distinction b etween academic learning and practical business operations. The speaker ex plained how concepts learned in classrooms are applied in real-world envir onments\, helping students gain clarity on industry expectations. He also introduced essential Salesforce tools and workflows that are commonly used in organizations\, giving participants a foundational understanding of th e platform.</p>\n<p dir="ltr" style="text-align: justify\;">The session fu rther guided students on how to begin their journey in Salesforce. The spe aker shared effective learning strategies\, resources\, and step-by-step a pproaches to build expertise in the platform. He also highlighted the impo rtance of developing relevant technical and soft skills that can give stud ents a competitive edge in the industry.</p>\n<p dir="ltr" style="text-ali gn: justify\;">The session concluded with an interactive discussion\, wher e participants actively engaged with the speaker and clarified their doubt s related to Salesforce and career opportunities in the field. Overall\, t he session provided valuable insights into how businesses function using S alesforce\, inspiring students to explore this domain with confidence and a clear direction. Certificates of participation were awarded to all atten dees in recognition of their active participation and enthusiasm throughou t the Forby Series.</p>\n<p><img src="https://events.vtools.ieee.org/vtool s_ui/media/display/30c7a552-217e-4fde-87ab-32564a97aac6" width="1000" heig ht="1000"></p> END:VEVENT END:VCALENDAR