BEGIN:VCALENDAR VERSION:2.0 PRODID:IEEE vTools.Events//EN CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT DTSTART:20260308T030000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 RRULE:FREQ=YEARLY;BYDAY=2SU;BYMONTH=3 TZNAME:EDT END:DAYLIGHT BEGIN:STANDARD DTSTART:20261101T010000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 RRULE:FREQ=YEARLY;BYDAY=1SU;BYMONTH=11 TZNAME:EST END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTAMP:20260828T214334Z UID:D50132FF-52C2-49CE-817F-9769A87BC1A8 DTSTART;TZID=America/New_York:20260911T130000 DTEND;TZID=America/New_York:20260911T140000 DESCRIPTION:Accurate and ethically driven communications are key ingredient s for effective product launches\, particularly when product safety repres entations are at stake. This interactive presentation explores how clear\, factual\, and ethically grounded messaging influences product safety outc omes throughout the product lifecycle\, from design and testing to certifi cation\, reporting\, and market introduction. Participants will examine th e principles of effective communication\, learn how to distinguish between marketing enthusiasm and misleading claims\, and understand the role ethi cs plays in maintaining credibility\, compliance\, and consumer trust. Thr ough practical examples\, including emerging technology marketing scenario s and product safety certification reports\, attendees will see how commun ication choices can either strengthen or undermine safety objectives. The session will highlight common communication pitfalls\, demonstrate strateg ies for presenting technical and safety information accurately\, and discu ss the legal\, professional\, and ethical responsibilities associated with product claims. Audience participation and discussion will help bring the se concepts to life through real-world perspectives and applications. Atte ndees will leave with actionable insights for developing communications th at are both compelling and responsible\, supporting successful product lau nches while upholding the highest standards of product safety and ethical practice.\n\n------------------------------------------------------------- --\n\nU.S. IEEE Members are eligible for a PDH after watching this webinar . [Apply here.](https://credentials.ieee.org/certificates/ieee-usa/)\n\nIf you have any issues with receiving your PDH or filling out the form\, ple ase contact the IEEE Continuing Education Staff at [credentials@ieee.or](m ailto:credentials@ieee.org)[g](mailto:credentials@ieee.org).\n\nWe look fo rward to your participation in this IEEE-USA webinar. Visit our [IEEE-USA Webinar Archive here](https://ieeeusa.org/calendar/career-webinars/). Plea se feel free to email me if you have any questions.\n\nSpeaker(s): Jim Ben der\, P.E.\n\nAgenda: \nIEEE-USA's free webinars/events are designed to he lp you find your next job\, maintain your career\, negotiate an appropriat e salary\, understand ethical considerations in the workplace and learn ab out other career-building strategies and public policy developments that a ffect your profession.\n\nFor information regarding upcoming webinars or t o visit our vast webinar archive\, please visit: [https://ieeeusa.org/care ers/webinars](https://ieeeusa.org/careers/webinars/)\n\n[Stay informed abo ut future IEEE-USA Webinars by subscribing now to Smartbrief!](https://new sletter.smartbrief.com/rest/sign-up/2479DAB0-4089-43E7-925D-86AE0C1E6244?c ampaign=e0d52cef)\n\nVirtual: https://events.vtools.ieee.org/m/574456 LOCATION:Virtual: https://events.vtools.ieee.org/m/574456 ORGANIZER:k.henneberry@ieee.org SEQUENCE:17 SUMMARY:IEEE-USA Livestream Webinar | Product Safety Accurate Communication s for Effective Product Launches: The Influencing Power of Ethics URL;VALUE=URI:https://events.vtools.ieee.org/m/574456 X-ALT-DESC:Description: <br /><div dir="ltr">&nbsp\;</div>\n<div dir="ltr"> \n<div>\n<p>Accurate and ethically driven communications are key ingredien ts for effective product launches\, particularly when product safety repre sentations are at stake. This interactive presentation explores how clear\ , factual\, and ethically grounded messaging influences product safety out comes throughout the product lifecycle\, from design and testing to certif ication\, reporting\, and market introduction. Participants will examine t he principles of effective communication\, learn how to distinguish betwee n marketing enthusiasm and misleading claims\, and understand the role eth ics plays in maintaining credibility\, compliance\, and consumer trust. Th rough practical examples\, including emerging technology marketing scenari os and product safety certification reports\, attendees will see how commu nication choices can either strengthen or undermine safety objectives. The session will highlight common communication pitfalls\, demonstrate strate gies for presenting technical and safety information accurately\, and disc uss the legal\, professional\, and ethical responsibilities associated wit h product claims. Audience participation and discussion will help bring th ese concepts to life through real-world perspectives and applications. Att endees will leave with actionable insights for developing communications t hat are both compelling and responsible\, supporting successful product la unches while upholding the highest standards of product safety and ethical practice.&nbsp\;</p>\n</div>\n&nbsp\;</div>\n<hr>\n<p><span style="font-f amily: georgia\, serif\; font-size: large\;"><span class="gmail_default">< em>U.S. IEEE Members are eligible for a PDH after watching this webinar. < strong><a href="https://credentials.ieee.org/certificates/ieee-usa/" targe t="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url ?q=https://credentials.ieee.org/certificates/ieee-usa/&amp\;source=gmail&a mp\;ust=1784828470012000&amp\;usg=AOvVaw1Qpnjl-lAuKyi-u5clpQtY">Apply here .</a></strong></em></span></span></p>\n<p><span style="font-family: georgi a\, serif\;"><em><span style="font-size: large\;"><span class="gmail_defau lt">If you have any issues with receiving your PDH or filling out the form \, please contact the IEEE Continuing Education Staff&nbsp\;at&nbsp\;</spa n></span></em><strong><em><span style="font-size: large\;"><a href="mailto :credentials@ieee.org" target="_blank" rel="noopener">credentials@ieee.or< /a><span class="gmail_default"><a href="mailto:credentials@ieee.org" targe t="_blank" rel="noopener">g</a>.<wbr>&nbsp\;</span></span></em></strong></ span></p>\n<p><span style="font-family: georgia\, serif\;">We look forward to your participation in this IEEE-USA webinar.&nbsp\;<span class="gmail_ default">Visit our&nbsp\;<a href="https://ieeeusa.org/calendar/career-webi nars/" target="_blank" rel="noopener" data-saferedirecturl="https://www.go ogle.com/url?q=https://ieeeusa.org/calendar/career-webinars/&amp\;source=g mail&amp\;ust=1784828470012000&amp\;usg=AOvVaw1zJGLW0AUAYe4_c2OTHHoR">IEEE -USA Webinar Archive here</a>.&nbsp\;</span>Please feel free to email me&n bsp\;if you have any&nbsp\;questions.</span></p>\n<p class="MsoNormal">&nb sp\;</p><br /><br />Agenda: <br /><p><span style="color: #000000\; font-fa mily: helvetica\, arial\, sans-serif\;">IEEE-USA's free webinars/events ar e designed to help you find your next job\, maintain your career\, negotia te an appropriate salary\, understand ethical considerations in the workpl ace and learn about other career-building strategies and public policy dev elopments that affect your profession.</span></p>\n<p><span style="font-fa mily: helvetica\, arial\, sans-serif\;">For information regarding upcoming webinars or to visit our vast webinar archive\, please visit:&nbsp\;<stro ng><a href="https://ieeeusa.org/careers/webinars/" target="_blank" rel="no opener">https://ieeeusa.org/careers/webinars</a></strong></span></p>\n<p>< strong><a href="https://newsletter.smartbrief.com/rest/sign-up/2479DAB0-40 89-43E7-925D-86AE0C1E6244?campaign=e0d52cef">Stay informed about future IE EE-USA Webinars by subscribing now to Smartbrief!</a></strong></p> END:VEVENT END:VCALENDAR