Entrepreneurship in Semiconductors - Spring Session


IEEE Israel Young Professionals

IEEE Israel Young Professionals together with ACRC - Advanced Circuit Research Center are pleased to invite you to the Workshop "Entrepreneurship in Semiconductors -Spring Session". We are pleased to host Mr. Rony Friedman, CEO Apple Israel.

The participation is free of charge, but early registration is required. The number of seats is limited!

  Date and Time




  • Technion City
  • Electrical Engineering Dep.
  • Haifa, Haifa District
  • Israel 3200000
  • Building: Bella Mayer Bld.
  • Room Number: Auditorium 1003
  • Click here for Map
  • Co-sponsored by ACRC - Advanced Circuits Research Center
  • Starts 12 March 2018 06:22 PM
  • Ends 08 April 2018 06:59 PM
  • All times are Israel
  • No Admission Charge
  • Register


Rony Friedman

Rony Friedman of Apple Israel


Technology and People


Rony Friedman is a vice president at Apple, managing the Apple Israel RnD center. Before that Rony was a vice president at Intel Israel and led various RnD groups from micro-processor development to multiple iP development like imaging, machine learning, security and audio co-processors, analog IPs and more. Rony graduated the Technion in 1984.

Address:Tel Aviv District, Israel

Eitan Hirsh

Eitan Hirsh of Apple Israel


Apple’s iPhone X TrueDepth camera

We’ll give an overview on Apple’s iPhone X TrueDepth camera system, its design and capabilities. We’ll also describe algorithmic layers which are used in some of the features it enables, and describe how it can be used by developers.



Eitan Hirsh leads a team focused on depth sensing research and development at Apple, helping to bring to life new features and technologies, such as the TrueDepth camera in iPhone X. Eitan came to Apple in 2013 with more than 15 years in various technology development, innovation and management roles at PrimeSense, modu and IDF. He holds an M.Sc in Computer Science from Tel Aviv University (2007) and a B.A in Computer Science from the Technion (2001).

Address:Tel Aviv, Central District, Israel


15:45 - Gathering and light snacks

16:00 - Greetings from IEEE Young Professionals Chair

16:05 - Mr. Rony Friedman "Technology and People"

16:50 - Mr. Eitan Hirsh "Apple’s iPhone X TrueDepth camera"

17:10 - Q&A

IEEE Israel