Trust and Safety in the Digital Video Space
#Trust.
#safety
#copyright
#digital
#video
#social
#media
In the past decade, we have witnessed the exponential growth of the digital video industry on platforms such as YouTube and Facebook both in terms of the production and content consumption. As an example, on YouTube alone, we have nearly 2 billion active monthly users and tens of millions of content creators upload more than 300 hours of content every minute.
Such explosive growth has provided a big opportunity in terms of revenue generation for hundreds of thousands of content creators and a fantastic opportunity for brands to target a very large audience. On the flip side, the presence of the so-called “bad actors”, who create unsuitable content (e.g., advocating hate, terrorism, violence,... ) or distributing copyrighted material have caused issues within the industry. As a result, major advertisers have revisited their digital advertising strategies and expect solutions to address such issues. Furthermore, premium content creators expect digital video platforms to take the necessary action and protect their intellectual property and copyright.
In this talk, we will dig deeper into the challenges that digital video platforms are currently facing. We also discuss the ways that the industry (including BBTV as a pioneer of proprietary technology solutions in the digital video space) is addressing such challenges. In particular, we will discuss how the digital video industry is building more trust amongst advertisers, creators and viewers by fighting the bad actors in the digital video space in terms of both content and brand safety as well as protecting copyright.
Date and Time
Location
Hosts
Registration
- Date: 19 Nov 2018
- Time: 12:40 PM to 01:40 PM
- All times are (GMT-08:00) Canada/Pacific
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- 8888 University Drive
- School of Engineering Science
- Burnaby, British Columbia
- Canada V5A 1S6
- Building: West Mall Complex
- Room Number: WMC 3210
- Starts 04 November 2018 09:35 PM
- Ends 19 November 2018 01:40 PM
- All times are (GMT-08:00) Canada/Pacific
- No Admission Charge
Speakers
Dr. Mehrdad Fatourechi of BroadbandTV Corp.
Topic:
Trust and Safety in the Digital Video Space
In the past decade, we have witnessed the exponential growth of the digital video industry on platforms such as YouTube and Facebook both in terms of the production and content consumption. As an example, on YouTube alone, we have nearly 2 billion active monthly users and tens of millions of content creators upload more than 300 hours of content every minute.
Such explosive growth has provided a big opportunity in terms of revenue generation for hundreds of thousands of content creators and a fantastic opportunity for brands to target a very large audience. On the flip side, the presence of the so-called “bad actors”, who create unsuitable content (e.g., advocating hate, terrorism, violence,... ) or distributing copyrighted material have caused issues within the industry. As a result, major advertisers have revisited their digital advertising strategies and expect solutions to address such issues. Furthermore, premium content creators expect digital video platforms to take the necessary action and protect their intellectual property and copyright.
In this talk, we will dig deeper into the challenges that digital video platforms are currently facing. We also discuss the ways that the industry (including BBTV as a pioneer of proprietary technology solutions in the digital video space) is addressing such challenges. In particular, we will discuss how the digital video industry is building more trust amongst advertisers, creators and viewers by fighting the bad actors in the digital video space in terms of both content and brand safety as well as protecting copyright.
Biography:
Dr. MEHRDAD FATOURECHI is the VP Engineering at BroadbandTV Corp (BBTV), a digital entertainment company which exists to empower creators and inspire audiences. Today, BBTV generates over 33 billion monthly impressions and is the 3rd largest video property in the world in terms of unique viewers, following only Google and Facebook.
Mehrdad has an in-depth knowledge of digital signal processing, machine learning, and pattern recognition algorithms. He holds a PhD in Electrical Engineering from the University of British Columbia (UBC), and is the(co)author on more than 30 journal and conference papers with the focus on pattern recognition, machine learning and intelligent algorithms. He previously held positions in the tech/education industry including roles as a research associate and sessional lecturer at UBC. He has also served as the co-chair of the IEEE Signal Processing Chapter in Vancouver.
After joining BBTV on March 2010 and initially managing research department for the company, he has since expanded his scope to spearhead research and development and is currently managing a multi-disciplinary R&D team with more than 25 employees. Under his leadership, BBTV’s tech team has become one of the leading and most innovative teams in online video space, building several internal and external products including VISO, VISO Catalyst for Chrome and VISO NOVI and filing several patents.
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