Introduction to Digital Marketing: Building Your Online Presence
Join this virtual workshop to explore essential platforms and strategies for building your online presence. Delve into Meta Ads creation, optimization, and analytics, and gain the skills to craft compelling campaigns. Learn to navigate additional advertising platforms such as Google Ads and master the fundamentals of Google SEO. Discover which platform best suits your unique needs and how to effectively utilize them to enhance your online presence. Whether you're a beginner or looking to refine your digital marketing skills, this workshop will provide you with the knowledge and tools to succeed in the digital world.
Date and Time
Location
Hosts
Registration
- Date: 19 Aug 2024
- Time: 06:00 PM to 07:00 PM
- All times are (UTC-04:00) Eastern Time (US & Canada)
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- Starts 08 August 2024 05:00 PM
- Ends 19 August 2024 05:30 PM
- All times are (UTC-04:00) Eastern Time (US & Canada)
- No Admission Charge
Speakers
Ayda Naseri
Biography:
Ayda Naserialiabadi holds a B.Eng in Industrial Engineering with a minor in Entrepreneurship and Innovation from Toronto Metropolitan University (formerly known as Ryerson). After graduation, she founded a startup in the Hardware and IoT industry and has been successfully leading it since. With extensive experience in digital marketing, Ayda has worked on various aspects including Meta marketing, Google Ads, and SEO for her own company and other businesses. She is also a faculty member in the Business Administration department at Tyndale University. An active member of IEEE Women in Engineering in Toronto, Ayda serves as Vice Chair, advocating for greater involvement of women in STEM fields and encouraging them to pursue their passions.
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