SEM YP Member Speaker Session 4 - From Algorithms to Autonomy: The Evolution of AI and Its Embedded Role in ADAS

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The Southeast Michigan Young Professionals Affinity Group is hosting a member speaker series meant to highlight the projects, research, or interests of our members! Our fourth session will be presented by member Venugopal Thirakanam in September on the topic of the Evolution of AI and Its Embedded Role in ADAS.

Artificial Intelligence has rapidly evolved from a research concept into a driving force behind modern mobility. This session will trace AI’s journey—from its early rule-based beginnings to today’s embedded AI systems that power real-time decision-making in vehicles. We will examine how advancements in processing architectures, from microcontrollers to high-performance SoCs, have enabled increasingly complex AI models to operate efficiently within the constraints of automotive systems. Through real-world ADAS examples—such as lane-keeping assistance, driver monitoring systems, and pedestrian detection—we will demonstrate how embedded AI enhances safety, comfort, and user experience. The session will conclude with a forward look at how emerging AI trends will shape the next generation of autonomous and intelligent mobility solutions.

We hope you can join us!


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  • Starts 26 August 2025 04:00 AM UTC
  • Ends 10 September 2025 09:00 PM UTC
  • No Admission Charge

  Speakers

Venugopal Thirakanam

Topic:

From Algorithms to Autonomy: The Evolution of AI and Its Embedded Role in ADAS

Biography:

Venugopal Thirakanam is an Embedded Software Engineering Manager at Magna Electronics with over 19 years of experience in embedded systems and automotive software development. He specializes in ADAS, microcontrollers, SoCs, ASPICE, AUTOSAR, Linux, image processing, and technical leadership.

Throughout his career, Venugopal has driven significant innovations and efficiencies, including delivering over $75 million in savings through SoC and OS optimizations, developing reusable ADAS software for more than 10 OEMs, and creating automation tools to accelerate testing and validation processes.

He holds an M.S. in Software Systems from BITS Pilani and a B.Tech in Electronics & Communication from JNTU. Passionate about mentoring, technology innovation, and building high-performing teams, Venugopal continues to lead advancements that enhance vehicle safety, performance, and user experience.