[Legacy Report] Web Navigation: Cognitive Modeling and Navigation Support

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http://www.acmhyd.org/home/talks-and-worksh/2010-09-30-web-navigation

The Hyderabad ACM Chapter and IEEE Computer Society Hyderabad take great pleasure in inviting you to a lecture entitled

Web Navigation: Cognitive Modeling and Navigation Support

by Dr. Herre van Oostendorp, leader of the Cognition and Communication group of the Department of Information and Computing Sciences at Utrecht University

Date and venue changed:
We apologize for the inconvenience, but due to uncertainty around the Ayodhya verdict, this event is postponed until Monday.

on Monday, October 4, 2010 from 6:00 to 7:30pm
at Progress Software, iLabs, HITEC City, Hyderabad

on Thursday, September 30, 2010 from 6:00 to 7:30pm
at the Oracle Campus, HITEC City, Madhapur, Hyderabad

The event is free and open to everyone in Computer Science, Software Engineering and related fields. Please inform your friends, colleagues, and students who might be interested.

Many thanks to Oracle and Avishkar for their help in the original planning for this meeting, and to Progress Software for offering a venue for the changed date.
Registration:
Advance registration is required. Please register no later than October 1st at this new registration link.
If you have registered for the Sept. 30th date, please register again to confirm attendance on Monday.
Please plan to arrive about 5:30pm for registration.
Abstract:
Research on cognitive modeling of information search and web navigation emphasizes the importance of “information scent” (the relevance of semantic cues such as link labels /to/ a reader’s goal). We will discuss several cognitive models that use information scent to account for the navigation behavior of users. Next I will discuss the validity of these models. Finally I will present an empirical study demonstrating the positive impact of navigation support generated on basis of the cognitive model.
About Dr. Herre van Oostendorp:

Herre van Oostendorp (PhD) is leader of the Cognition and Communication group of the Department of Information and Computing Sciences, Utrecht University, The Netherlands. His background is cognitive psychology. His research interests are on the area of Web Usability and Computational Cognitive Modeling of Web Navigation and on the area of Cognition-based Learning Principles in Serious Games.







Location:

Progress Software Development Pvt. Ltd.
4th floor, ILabs Centre
Software Units Layout
HITEC City, Madhapur
Hyderabad 500081

http://www.progress.com/india/
Map link

Telephone: (040) 4008 2000

Parking: Visitor vehicles must be parked outside ILabs campus. We apologize for the inconvenience.

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