IEEE/CN - November 2026 Meeting "Moving from “Product-Centric” to “Customer-Centric”" - Sean Van Tyne, BFA, MA

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5:30pm – 7:30 pm

 IEEE Consultants' Network: NOVEMBER 2026 Meeting ("Home Base")

Moving from “Product-Centric” to “Customer-Centric”

  

Sean Van Tyne, BFA, MA

Author | Product Design Leader

 

TOPIC

Join Sean Van Tyne in an insightful presentation on transitioning from a product-centric to a customer-centric business model. Discover how focusing on customer needs and experiences can drive market success, improve loyalty, and foster innovation. Learn strategies for implementing customer-centric practices, including pilot programs and governance structures, and gain insights into the long-term benefits of this approach.

hether you're new to these concepts or looking to refine your strategy, this session will provide valuable guidance for enhancing your organization's customer focus. If you help design or develop solutions for people - consumer or B2B - you may want to a more client-first perspective, this session will provide you with the tools and knowledge needed to begin or enhance your organization's journey toward customer centricity. 

 Come ready to learn how this transformation can lead to increased customer satisfaction, improved innovation, and stronger business results.

Bring your questions for discussion!

 

 

LOCATION:
Leucadia Pizza UTC / La Jolla
7748 Regents Rd
San Diego, CA

Menu: https://leucadiapizza.com/menus/utc

COST: 
Free, but you are responsible for your own food/drinks/gratuity
          Order at the counter

 PARKING:
Ample parking in front of restaurant

Are you on our LinkedIn group?

Meetup Link for this meeting:   https://www.meetup.com/san-diego-ieee-meetup/events/316848989

 



  Date and Time

  Location

  Hosts

  Registration



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  • 7748 Regents Rd
  • San Diego, California
  • United States 92122
  • Building: Leucadia Pizza UTC / La Jolla
  • Click here for Map

  • Contact Event Host
  • Starts 20 October 2026 07:00 AM UTC
  • Ends 16 November 2026 06:00 PM UTC
  • No Admission Charge


  Speakers

Sean Van Tyne of Draft Entertainment and Sports

Biography:

IEEE-CN: NOV (Home Base): Moving from “Product-Centric” to “Customer-Centric”

Sean Van Tyne is an international speaker, best-selling author and advisor. As an industry leader, Sean helps organizations with their strategy, operations, and processes to deliver innovative solutions to increase customer loyalty and sustainable long-term revenue. He is currently the Chief Experience Officer for Draft Entertainment and Sports, and currently consults for Great Minds 360 Content Studio on AI Strategy and Operations. 

 

Sean is the author of Easy to Use 2.0: User Experience Design in Agile Development for Enterprise Software, co-author of The Customer Experience Revolution: How Companies Like Apple, Amazon, and Starbucks Have Changed Business Forever, a contributing author for The Guide to the Product Management and Marketing Body of Knowledge  (the ProdBOK® Guide).

 

MORE INFO:
Website: www.seanvantyne.com  
LinkedIn: https://www.linkedin.com/in/seanvantyne

 

 





Agenda

San Diego IEEE Consultants' Network Meeting:

5:30-6:00 Networking, food/drinks
6:00-6:15 "Round Robin" Intros; Announcements
6:15-7:00 Presentation
7:15-7:30+ Networking; Close
(NOTE: Happy hour pricing ends at 6pm) 

 

We welcome newcomers and old faces we haven't seen in a while.